It can be a real challenge to keep track of where the others in your group are when you’re on a business trip, vacation, or just at work or home.

FreshTeam uses the capabilities of your smartphone to make it easier than ever before to stay connected and informed on the “what” and “where” of the rest of your crew.

Available for free through the iTunes Store, FreshTeam is an app with both social and business appeal.

Features:

Increased ease in coordinating and connecting a mobile workforce is really the goal of FreshTeam, developed by Fresh Labs, Inc., and all features of this app are aptly aimed at this goal.

Specifically, FreshTeam offers users the ability to create in-app groups that show others within the group where they are within a city at any time, all within the same app that contains their in-group chat messages and lets you make group calls.

In this way, FreshTeam does a terrific job of keeping everyone in the loop as to where and what all team members are up to. The developers use the term “total team awareness” to describe what it does and we agree, it does just that.

Sharing actual location data is always optional, and your location is not shared with anyone within the app unless you’ve allowed it to be. Phone numbers are also not necessary, as all FreshTeam connections are done just through usernames.

This way, things can be kept purely professional; giving out your personal numbers to co-workers shouldn’t be an issue if you don’t want it to be. To add to its appeal his app is currently offered in 22 different languages and there is an Android version too.

Overall, I was very impressed with the execution of the concept of the FreshTeam app; creating groups is fast and simple, and it’s easy to see how using the app could save time in figuring out on-the-go logistics. 

Appearance and Layout:

FreshTeam offers a fairly clean layout, which is particularly impressive when considering the many features that are offered within the app.

An options bar at the bottom of the screen makes navigation easy through the different aspects of your group’s whereabouts (maps and group chats), and contact lists are easily accessible as well.

While the graphics and layout of FreshTeam aren’t really anything unique to this app alone, the clean layout and design of the app are definitely in line with the “fresh” part of the app’s name.

Value:

While FreshTeam is a free download, a monthly subscription-based upgrade for premium users costs $9.99 per month.

Given the relatively high subscription cost, we appreciate that a free 30-day trial is currently available so you can check it out prior to buying it.

For personal use this price tag per month definitely seems to be a pretty steep one. That being said, there are probably groups and businesses that can easily justify the cost because of the value that app offers. It would be more compelling, though, if a “group rate” was available.

Additionally, all FreshTeam Premium accounts are automatically renewed each month, unless you remember to cancel  your subscription at least 24 hours in advance.

The features of FreshTeam are indeed “fresh” and useful for social and work teams alike, but an automatic subscription service of this price (even though it is an optional service) definitely detracts from the financial appeal of this app. We feel pretty strongly that subscriptions should be “opt-in” not “opt-out”.

FreshTeam requires iOS 8.0 or later and is compatible with iPhone, iPod Touch, and iPad.

from : Mid Atlantic Consulting, Inc.